Zell will consider selling naming rights to Wrigley Field

[The Voice of Reason]

Isn't the name Wrigley an ad for the gum/owner?

 

http://www.suntimes.com/sports/baseball/cubs/817379,CST-NWS-wrig28.article

 

Zell's desired option is for the Wrigley Co. to pay for what the chewing gum company has been getting for free. That way, the Trib gets its money, and there's no culture shock for Cub fans. A Wrigley Co. representative declined to comment Wednesday.

 

"There's been a great historical connection between the Wrigley Co. and the building. We're in favor of that continuing," said Crane Kenney, the Tribune Co. senior vice president who oversees the Cubs.

 

"We also have economic responsibility that needs to be satisfied -- largely to do the renovation required here. . . . If you saw $400 million available to you, would you walk past it? We're running this as a business."

[Not Sure]

Maybe Jeff Gordon can buy the naming rights and change it to Wrigley Stadium.

[transplanted_suburbanite]

They could call it Fart Field for all I care as long as we win a championship.

[daske17]

Maybe it's mentioned in another thread, but NSBB got a shout out in the Sun-Times article today:

 

"I hate Sam Zell. I mean really hate him," one outraged fan wrote on northside baseball.com.

 

w00t!

[vance_the_cubs_fan]

Somehow, I think White Sox fans may be voting in the poll associated with the above article.

 

Link.

[vj9999]

I live on Polo Dr. I think Village of Bartlett should get Ralph Lauren to pay up.

[Kid Gleason]

What arrangement did the Bears reach with Chase Bank? Could the Cubs work out a similar deal with potential corporate suitors? My guess is that Zell is looking above and beyond whatever Chase bank has arranged with presenting Bears games though.

 

 

 

This question is brought to you by Advil...because this is all just a big headache.

[daske17]

Somehow, I think White Sox fans may be voting in the poll associated with the above article.

 

Link.

 

I would certainly hope so. Although Macy's is tanking in Chicago because it changed Field's name.

 

Chicago is an oddly territorial town when it comes to its local institutions.

[Kid Gleason]

Nevermind. I see someone had written that the Bears are no longer presented by Chase. I guess I need to cut back on the sauce before watcing Bears games from now on, I hadn't even noticed they stopped doing that. :oops:

 

I think in the end Wrigley Field will have a name something like the Orioles have. It will have a corporate name at Wrigley Field. We shall see though.

[CuseCubFan69]

Nevermind. I see someone had written that the Bears are no longer presented by Chase. I guess I need to cut back on the sauce before watcing Bears games from now on, I hadn't even noticed they stopped doing that. :oops:

 

I think in the end Wrigley Field will have a name something like the Orioles have. It will have a corporate name at Wrigley Field. We shall see though.

 

Welcome to the forum!

[TruffleShuffle]

Nevermind. I see someone had written that the Bears are no longer presented by Chase. I guess I need to cut back on the sauce before watcing Bears games from now on, I hadn't even noticed they stopped doing that. :oops:

 

I think in the end Wrigley Field will have a name something like the Orioles have. It will have a corporate name at Wrigley Field. We shall see though.

 

the orioles don't have a corporate name

[Kid Gleason]

Agreed, but isn't the full name of the stadium Oriole Park at Camden Yard? It is in that style that I am guessing could be the solution to naming Wrigley Field. XYZ Park at Wrigley Field. .

[CuseCubFan69]

Agreed, but isn't the full name of the stadium Oriole Park at Camden Yard? It is in that style that I am guessing could be the solution to naming Wrigley Field. XYZ Park at Wrigley Field. .

 

Examine your zipper at Wrigley Field would be an interesting choice, but who exactly would be the sponsor? Viagra?

[TruffleShuffle]

Agreed, but isn't the full name of the stadium Oriole Park at Camden Yard? It is in that style that I am guessing could be the solution to naming Wrigley Field. XYZ Park at Wrigley Field. .

 

pretty much, it's "oriole park at camden yards"... but camden yards is a neighborhood in baltimore. calling it sears park at wrigley field just seems completely redundant, basically it's just naming the ballpark twice.

[Kid Gleason]

Thanks for the welcome 69. I have been reading posts here since '04 so I feel like I know most of you in a way. Fun to finally get a post under my belt. I guess just killing time until I can listen to the first broadcast of the season today had me inspired to fianlly do it.

[CuseCubFan69]

Thanks for the welcome 69. I have been reading posts here since '04 so I feel like I know most of you in a way. Fun to finally get a post under my belt. I guess just killing time until I can listen to the first broadcast of the season today had me inspired to fianlly do it.

 

Well it's nice to have you aboard, enjoy!

[Kid Gleason]

Maybe the solution is Sears Park at Wrigleyville then. :)

 

I totally see what you're saying, I just would think that somehow somewhere there will still be a reference to Wrigley in the name. It will probably be the name of the main concourse hotdog stand is all. It is just my humble opinion.

[Jon]

I love how Zell sounds like he feels he's being ripped off by giving the Wrigley company a free ride. If he wants to sell the naming rights, that's his prerogative. But he's not getting screwed out of money by Wrigley.

[Kid Gleason]

Agreed, but isn't the full name of the stadium Oriole Park at Camden Yard? It is in that style that I am guessing could be the solution to naming Wrigley Field. XYZ Park at Wrigley Field. .

 

Examine your zipper at Wrigley Field would be an interesting choice, but who exactly would be the sponsor? Viagra?

 

 

Viagra Field where the wind is always blowing... :P

[Garage Party]

Isn't the name Wrigley an ad for the gum/owner?

No. It is named for Wrigley the man himself. In no way other than the commonality of the name "Wrigley" is there any effort to sell Wrigley's chewing gum products: no Wrigley logos, advertisements, &c. People fail to get this. "Durr, Wrigley's a corporate name too." No, it isn't.

[jersey cubs fan]

Isn't the name Wrigley an ad for the gum/owner?

No. It is named for Wrigley the man himself. In no way other than the commonality of the name "Wrigley" is there any effort to sell Wrigley's chewing gum products: no Wrigley logos, advertisements, &c. People fail to get this. "Durr, Wrigley's a corporate name too." No, it isn't.

 

Yes. Yes it is. That's the advantage of naming a company after yourself.

[David]

Isn't the name Wrigley an ad for the gum/owner?

No. It is named for Wrigley the man himself. In no way other than the commonality of the name "Wrigley" is there any effort to sell Wrigley's chewing gum products: no Wrigley logos, advertisements, &c. People fail to get this. "Durr, Wrigley's a corporate name too." No, it isn't.

 

Yes. Yes it is. That's the advantage of naming a company after yourself.

 

It's like saying Turner Field isn't a corporate name.

[Banedon]

Isn't the name Wrigley an ad for the gum/owner?

No. It is named for Wrigley the man himself. In no way other than the commonality of the name "Wrigley" is there any effort to sell Wrigley's chewing gum products: no Wrigley logos, advertisements, &c. People fail to get this. "Durr, Wrigley's a corporate name too." No, it isn't.

 

Yes. Yes it is. That's the advantage of naming a company after yourself.

 

It's like saying Turner Field isn't a corporate name.

 

Or Coors. I'm sure there's plenty of others.

[jersey cubs fan]

Agreed, but isn't the full name of the stadium Oriole Park at Camden Yard? It is in that style that I am guessing could be the solution to naming Wrigley Field. XYZ Park at Wrigley Field. .

 

pretty much, it's "oriole park at camden yards"... but camden yards is a neighborhood in baltimore. calling it sears park at wrigley field just seems completely redundant, basically it's just naming the ballpark twice.

 

Yes, but I think that's eventually what they will try to do as some sort of compromise. Just using Boeing as an example, I think it will be something like this:

 

Wrigley Field presented by Boeing.

Boeing's Wrigley Field.

Wrigley Field at Boeing Stadium/Park (this would make more sense if they acquire some land around the stadium and make it all one big "park", plus rebuild the grandstands. The Wrigley Field part would be the field itself, bleachers and scoreboard.

 

Some names to keep in mind

[Jon]

Isn't the name Wrigley an ad for the gum/owner?

No. It is named for Wrigley the man himself. In no way other than the commonality of the name "Wrigley" is there any effort to sell Wrigley's chewing gum products: no Wrigley logos, advertisements, &c. People fail to get this. "Durr, Wrigley's a corporate name too." No, it isn't.

 

Yes. Yes it is. That's the advantage of naming a company after yourself.

 

It's like saying Turner Field isn't a corporate name.

 

Or Coors. I'm sure there's plenty of others.

The point stands about actively marketing the product within the ballpark, though. I'm sure they do that at Turner and Coors.

 

Of course, as has been talked about, the Wrigley corporate name isn't even really found on their products anymore. I'd imagine that 8 or 9 out of 10 people who chew their gum don't even know that it's made by Wrigley. The gum with "Wrigley" on it can't be that popular anymore.