Most Chicagoans are stubborn to the idea of even attending a hockey game. It's going to take a long time to repair the damage old man Wurtz did to the club. Plus there are plenty of people who are still freaked out at the thought of coming to an event at the United Center. :doh: Considering the Hawks lead the league in attendance, I don't think it's taken a long time at all to repair the damage that Wirtz did to the Hawks. Hockey just isn't mainstream, so the casual fan in Chicago really won't feel all that attached to it. If you're trying to get friends into hockey, the video game method usually works. I got about four guys into following the Hawks this year after playing NHL 09 with them, so that probably works the best. Hockey's the best game to see in person as well, so taking them to a game would be a success too. I was thinking more about extending the hockey fanbase to the more casual/non rabid sports fans: not just the puck heads. I am glad to see the United Center full again. But we should be leading the league in attendance since it's like the 2nd or 3rd largest arena in the league.