The Bears national imprint is very large. They might not have a Sal Palentonio, who is a Philly guy because he's from Philly, but they will always attract one of the largest audiences in primetime. They are one of the biggest draws in Vegas as well. They were more or less a non-entity for 1.5 decades and when they splashed on the scene 4 years ago it was with defense, and very short lived. If Chicago turns into a consistent contender with offense, they will be as marketable as any team in American sports. Its really bizarre. As soon as the Bears are good they pull enormous numbers on primetime games (Eagles game, the Patriots game), yet they still don't really have a dedicated reporter from ESPN. Theres Michael Smith...sometimes. Both Packers and Bears fans should be pissed the NFL Live spent more time commiserating about the Patriots losing than on pregame for this game. There's a whole lot of guys at ESPN with Chicago roots. Michael Smith, Phil Rogers, Michael Wilbon, Mike Ditka, Mike Greenberg, and Gene Wojciechowski, just to name a few. Plus the first regionalized ESPN site was ESPNChicago.com, and that has it's own crop of Chicago folks, like Melissa Isaacson and Bruce Levine. That may not be what you want, but Chicago certainly is not without ESPN representation. I wonder how much of it is because the Bears try to stay away from controversy most of the time. Other than the annual QB hatefest, what is there to talk about? There's no TO. No Vick. No Dallas soap opera (which is certainly not dampened Jerry Jones -- he likes it). The Bears like to run a quiet ship. And you're right, ESPN has dedicated some resources to Chicago. Also, most mornings on Mike & Mike you can hear guys like Mike Ditka -- and they always give him a chance to talk purely Chicago sports. They cover the Bears. They don't necessarily like the Bears. But they cover them. That said, I'd still rather listen/watch local Chicago coverage of the teams, homeristic as it may be.