The reaction to the story means it is a big story, by definition, so the notion that one "doesn't feel like it is a big story" just does not hold up to any thought. You may not personally care about it, but it is a big story. Mike Franseca is apparently doing the same thing on his radio show. The guy will talk about television rating of random games and the minutia of freaking horse racing and almost anything else, yet he tries to pretend this isn't a story worth talking about. That's pretty much just a way for him to try and hide his inner bigot. If you are willing to talk about the stories surrounding sports, and not just the x's/o's and box scores, then this is a story.