There's a difference from where Illinois is right now as a program, and where they could/should be. Illinois is in a unique position geographically where if all they did was pull in the best recruits from within the state, they'd have a top 5 recruiting class every year. And there's no real in-state competition for that. Right now, though, there's no pressure for high school recruits to go to a state school, because the school's reputation has hit a slide in the last couple years. However, that doesn't mean the base isn't there for it to be a top 10 program nationally, and, really, they should be aiming for it. They offered Smart/Stevens enough to put it in that league, and they turned it down because they were content where they were. That's nobody's fault, and there's nothing Illinois should have done differently (aside from perhaps not making the numbers public).