That very well may be the reason but plenty of spanish speaking guys joke around and seem to have fun all the time. Papi and Manny immediately come to mind. Papi and Manny are huge stars who always have the spotlight on them. Ronny is a backup SS who is never going to be the guy the media goes to for a soundbite. And is Theriot really a guy who jokes around and seems to have fun all the time? He's not the first guy that comes to mind when you think of the Cubs' resident pranksters/comedians, or the best guy to go to for an interview. But it's definitely a prevalent illusion surrounding Theriot, adding to his long list of "intangibles." Luckily, this year, he has done enough to please both the intangible-loving crowd, while being very productive and providing real value to the team, rather than just the "intangible" "little things" qualities that are ascribed to guys like him. As long as he keeps hitting and getting on base, I don't care what mythological attributes are assigned to him, be it resident comedian, lover of all things baseball, or spokesperson of the team.