I don't think it's been permanently scarred. If LeBron can recover from the Decision backlash, Rose can certainly recover from the backlash he's received this year. More than likely, we'll forget about this whole quagmire in two seasons, if not by next January. But seriously, if the Bulls and Rose announced that they're going to approach the season as if Rose wasn't coming back, expectations would have been severely tempered and him returning would have been considered gravy. However, they went ahead with the stupid "#TheReturn" horsecrap, which put Rose in a really bad spot in the event that he didn't return. The part that I find really confusing is that they went ahead with the return shenanigan and it appears that all along, Rose had no intention of coming back this year. I can't even comprehend how dumb that is on his part- you're shooting commercials that illustrate that you're coming back, and coming back soon, even though you have no intention of playing this season. Pretty disappointing, if true.