Can you offer up a way for football players to protest that would have gotten as much attention, but would not have been controversial? My point wasn't about "controversy" -- every protest is somewhat controversial. Rather, I was saying that this particular protest vehicle is offensive/disrespectful to many. If you think about the scope (how many people consider it to be offensive?) extent (how offensive is it?), kneeling during the anthem is relatively high on both. A few ideas that would have far lower scope and extent of offensive/disrespectful. 1. Wearing shirts featuring victims of police brutality for warmups, etc. (or holding photos of victims in pregame/postgame) -- you'd probably have far more participation from players on this, too since no one's worried about appearing disrespectful to military. Counter is the "it's anti-police" but think that's a far weaker complaint overall because it's a far more abstract objection than kneeling during the anthem. 2. Donating game checks. You could have one player from each team donate their game check to this cause: 50% to victims' families, 50% to local policy departments to help fund sensitivity training. The players could pool it to make it the equivalent of the average game check. Goes against the "spoiled, selfish athletes don't know what it's like", "put your money where your mouth is" gripe. 3. Each team "adopting" a victim of police brutality in their home city. Dedicating each game to them, mentioning in post-game comments, etc. This is probably the weakest alternative but if it were well-coordinated, could be impactful. Rich black men protesting is always going to be offensive/disrespectful to many.