It's a dead horse, but as long as our team keeps playing at WRIGLEY Field, this type of complaining comes off a bit ridiculous. Pretty much since the beginning, baseball fields have been field with signs advertising commercial products. Baseball and advertising go waaaaaaaaaaaaaaaaaaaaaaaaay back. I actually think naming parts of the stadium or the innings, etc. is actually LESS intrusive than most of the advertising baseball has been a part of and invited in over the last 100+ years. Wrigley Field is named for the former owners of the franchise, not for the gum. It just happens that the former owners also owned the gum company.