The branding opportunities, opening the Asian rim further, reaching the baseball-crazy Japanese population, broadcast, print, endorsements is hard to exaggerate. We'll likely be prohibitive favorites in the division again next year, and we can afford to see if he adjusts better in his second season. There are already adequate replacements on the roster if he embarrasses himself again for a long stretch, and what he's done for the ownership financially probably proves his contract won't ever be a liability. He outperformed every hitter you mentioned but Hideki Matsui, by the way. http://umpbump.com/press/wp-content/uploads/2007/11/japanese-player-stats.jpg close, he has 5 pitches he throws with regularity plus the split he'll put out there a couple times a game. and he's not that good? heh. thats really a colossal reach.