Yeah, maybe the reason nobody talks about the curse of the White Sox is because nobody cares. Their fan base is almost exclusively Chicago. Outside of the city it's nonexistent, and in the city they still play second fiddle. They also haven't had as many good players. Name some Cub greats and any baseball fan will rattle off Banks, Williams, Wilson, Jenkins, Santo, Sandberg, Dawson, Sosa, etc, etc... White Sox great players? Hmm.... Just not a very compelling organization. Where Boston had their very famous protagonist and the Cubs have the loveable loser mantra, the White Sox have nothing really.