This Apple TV deal is a huge overpay, so MLS is getting full benefits from the streaming content wars, and it lines up perfectly with the league leveraging a home World Cup and a hopefully deep run by the MNT to finally take off the single-entity shackles. New stadiums in Boston, Chicago, Miami, etc, as well. I don’t know if they’ll pull it off, but everything is now in place for the league to take a huge leap to hit their goal of being right there with the Eridivisie, Portugal, Brazil in that third tier of global leagues by 2026.