It is fairly simple, winning more division titles and being in playoff contention in August/September more often translates into more chances to chase the World Series dream. That is why despite the 0-6 playoff record for 2007 & 2008 I still place value on being able to win back to back division titles. That was the first time the Cubs made the playoffs in consecutive seasons since the run of 1906 to 1908...and then people wonder why the Cubs haven't won the big one since then. Because the management was so poor for a period of time that even making the playoffs was elusive. You have decades where a season like 2006 was the norm. Now at the moment I can look at what the Cubs have done since 1998 and say they have been in the playoffs 4 times in these last 12 seasons (1998, 2003, 2007, 2008) and been "in the hunt" in August or later at least 7 of those 12 seasons (throwing in 2001, 2004, 2009). Point being, the Cubs as an organization are making strides towards increased competitiveness. I started following the team in 1986 and from 1986 to 1997 we had what, 3 winning seasons in that 12 year stretch? 1989, 1993, 1995. And only one playoff appearance in that stretch. So with that in mind, hopefully the trend continues in the next block of 12 years. :wink: The trend being making the playoffs more and more often. And in the process maybe breaking the championship drought "trend".