Nope. The Cubs are actually charging under market value. They want the "common fan" to be able to come to the game. But hey, like everyone in america, they want to make a buck too. And so do a lot of other folks. So scalpers come and buy these tickets and then go out and charge what the market will bear. Or season ticket holders, who have the money to make an "investment" in season tickets, will buy them and take their chances on the value of them down the road. What happens if some budget crazy mizer buys the Cubs and trades away all the high priced talent for low priced junk, and you end up with a bargain basement team? Now the demand is down and all those season ticket holders are sitting on a pile of worthless tickets. It's an investment (one that's likely to pay off, admittedly), but it's still an investment. What you're implying is only true if the Cubs were charging rich people and corporate people less, and the "common fan" more...or if they were charging both the same, but giving the rich/corporate better seating. That's not the case. This is a case of if you have more money, you get a better product. How is that different from anything else in life?