I think emotional messages are much more important in football where emotions can cause a swing in one game. A 7 game playoff series has so many swings and turns that trash talk will not do that much to effect the series Yeah, that's how I feel too. I agree to an extent. I think a team can grab and keep momentum, and I think Golden State proves that. Despite Dallas winning a couple of games, Golden State really had the momentum throughout that series. That said, I don't think bulletin board material is a big issue in basketball.