I think the idea that Wrigley hurts the Cubs because it always sells out and therefore there is no motivation to win is complete BS. First off, it didn't always sell out, or come close really. That's a relatively new phenomenon. How would you explain all the pre sell-out failure? Second, the only way you could defend this claim is if the stadium kept selling out, and ownership stopped providing ample money for management to use to win. That's not the case. The Cubs have been one of the very few teams in baseball to increase spending on payroll each year this decade. Most other teams cut back, some very significantly (Dodgers/Braves). The Cubs kept spending. Third, the recent trend of sell-outs is directly related to the recent trend of the Cubs actually being a threat to win it all. 98 was a taste, but 2003 was the real deal that increased demand. The tickets sold in 2004 were because of the success in 2003. Fans in general still see this as a team that can make some noice, and that's why they will spend. Why do fans see this as a team that will make some noice? Because ownership gave management enough money to get some real players on the team. Ownership knows that if they return to the sub .500 seasons like 2005 on a consistent basis, that demand will diminish, revenue will diminish. They are never going to be a top 2 or 3 payroll ballclub. But they will be in the next group of teams. Personally I can live with that, and every other fan should be able to as well. The Cubs failures are entirely due to management failings, not ownership's lack of motivation to win, or Wrigley freaking Field. White Sox ownership and Florida ownership put no more effort into their winning seasons than the Cubs put into their disappointing season. It's not about motivation for ownership, it's about management decisions and execution by on field personel.