It's a fair enough assessment, but one that I don't agree with. Is Tim operating this site at a loss financially? Breaking even? There really aren't all that many NSBB members paying for premium services, and if the ads go away due to lack of hits, what happens to NSBB if Tim gets tired of losing money? What if you or I had not yet been introduced to NSBB? Would we wish to be turned away because the site was comfortable with the membership where it's at? Even today, many people are still purchasing their first computers. True blue Cub fans who may or may not have things to add to this site. I enjoy reading VancetheCubFan's opinions about everything Cubs. He was a late arrival to this site. It's further proof that one didn't need to be in the click when this site formed to be able to offer something in return for their presence. No disrespect to any late arrivals that are not mentioned. NSBB, IMO, is still in the infancy stages. It's just now starting to bloom. I don't think it's anywhere close to what it can still become. And that's because this place has dedicated enough people that will go above and beyond their membership to make it a better place. Right now, we are getting attention from broadcasters, minor leaguers, sports journalists to name a few. 3 years ago, we got none of this. 1 year ago, we got very little of this. Now, we get a lot. We could eventually see daily interviews from players, management and ownership of these organizations and others. Let the moderators separate the diamonds from the poop. And let more and more fans experience a whole new way to enjoy or parish in all that is Cubs. That's the way I see it anyway. these are both excellent posts on this subject, i must say that with the increase in numbers here, my post frequency goes down, as well as my interest in increasing numbers of threads, but i do have to admit that it is nice to be getting the input from Cubs organization. anyway i guess my point is that guarded growth can only help us, ESPECIALLY if people pay for premium.