They sell that horsefeathers in grocery stores. When I first moved there, I wondered, "What is that wad of oily, extruded-looking horsefeathers in the dairy section?" Provel, man. horsefeathering provel. http://atmedia.imgix.net/bdcf82d60ebd7a6fa0f3f067fa6e9a95a892ec2b?w=800&fit=max