I think that claim is a bit of a stretch. I find it extremely difficult to believe that Northwestern makes half of what Texas makes even with the BTN and revenue sharing money included. That's because it's not true, at least according to this: http://blogs.orlandosentinel.com/sports_college/2009/07/how-much-revenue-did-your-favorite-fbs-school-take-in-in-200708-this-chart-will-tell-you.html Now, that is from 2007-2008, and it has probably changed some, but I can't imagine it has changed enough to make up for.... Northwestern (last in B10) - $41,835,733 in revenues Texas (#1 in nation) - $120,288,370 For those that can't read, the link shows that in 07-08 school year, Texas was #1 in the nation in revenues and 6 Big Ten schools in the Top 20 (#2 OSU, #4 Mich, #5 Wisky, #6 PSU, #15 Iowa and #16 MSU).