It is clear by Hoyer's actions that making it to the playoffs and not a World Series is the goal for the Cubs organization.
He has done very little to keep up with the Yankees, Dodgers, or even Mets at this point to even want to make a World Series run. You've got to spend money to make money, the Yanks and Dodgers have proven that. Cubs will not likely win a world series until they start signing players and not just picking them up for a year.